Marketing :Halal Brand the Brunei move to be one major player

Brunei:source http://www.bernama.com.my/ by Nor Baizura Basri

..The Brunei government is setting up a company
to oversee the development of a halal brand in line
with its move to be one of the major players of the halal
brand globally.
Besides halal certification, Brunei wants to develop
a renowned brand that can be recognised not only
locally but also internationally as a credible brand
for quality halal products, said Normah S.H. Jamil,
acting director of the Agriculture Department
of the Industry and Primary Resources Ministry...

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